When you step into a hotel and the gentle aroma immediately relaxes you, or a yoga studio where just the scent helps you unwind, that is scent marketing. This developing field of marketing uses the powerful effects of scents to influence behaviors.
The iScent team is passionate about creating exceptional brand experiences through intelligent scent marketing. We love to discover new ways to utilize everything from technology to psychology to explore the benefits of this pioneering style of brand promotion.
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Our consultative process means that if your business has a specific goal, we’ll work together to find exciting solutions. We can deliver your chosen aroma through HVAC systems or target specific areas with an individual scent diffuser machine. We also create experiential scent campaigns to solve your marketing challenges, allowing you to increase sales, drive productivity, or make your brand more memorable.
We love to look to the future, and can’t wait to see how the world of scent marketing will be affected by the Internet of Things and remote/interactive technology. Keep an eye on our website as we develop our own home-fragrance marketplace. You can get great value fragrances, delivered to your door at a time you choose, all ordered from our upcoming MyScent app.
“75% of the emotions we generate on a daily basis are affected by smell. Next to sight, it is the most important sense we have.”
Martin Lindstrom,
Brand Sense: How to Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound.
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Our consultative process means that if your business has a specific goal, we’ll work together to find exciting solutions. We can deliver your chosen aroma through HVAC systems or target specific areas with an individual scent diffuser machine. We also create experiential scent campaigns to solve your marketing challenges, allowing you to increase sales, drive productivity, or make your brand more memorable.
We love to look to the future, and can’t wait to see how the world of scent marketing will be affected by the Internet of Things and remote/interactive technology. Keep an eye on our website as we develop our own home-fragrance marketplace. You can get great value fragrances, delivered to your door at a time you choose, all ordered from our upcoming MyScent app.
